Publishing giant Harper Collins has announced that it is starting a new imprint, It Books, which will cover pop culture, sports, style, internet content etc.
The imprint is scheduled to launch in the second half of the year with 21 titles. The move comes about a month after announcing a restructuring in the company, which had caused layoffs and the shuttering of an entire division.
Carrie Kania, currently publisher of HarperCollins’s paperback unit, Harper Perennial, will head the imprint. Upcoming titles include The Style Strategy by Nina Garcia, a judge on Project Runway, and Chocolate, Please, a memoir by the comedian Lisa Lampanelli.
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