An expert in digital publishing who is spearheading Penguin’s e-book initiatives, he was in India to launch Shobhaa De Books, Penguin India’s new imprint for books related to lifestyle, the celebrity world, fashion, film and culture
I haven’t used the iPad yet because it launched while I was here. I am waiting like a small child for it. But the Kindle and the iPad serve different purposes and they’re very good at what they do. The Kindle is aimed at very serious book readers; the iPad is a more versatile platform for books, video, audio and gaming. So I think the iPad will attract a younger audience. As long as we can sell through them, I don’t mind either.
Full interview here Mint