Tuesday, May 11, 2010

Gurudev birth celebrations a PR exercise for political parties

With polls around the corner, state political parties left no stone unturned to showcase their love for Nobel laureate Rabindranath Tagore on his 150th birth anniversary celebrations.

It was the perfect public relation opportunity for all political parties as they reached out to the voters through the much celebrated poet. From organising Rabindra Sammelan in various municipal wards to inauguration of a train, Tagore was remembered by all.

There was no way that one could miss the Railway ministry’s full page advertisements in leading dailies, commemorating Tagore’s birth anniversary. Union Railway Minister and Trinamool chief Mamata Banerjee flagged off Sanskriti Yatra Express marking Tagore’s birth anniversary. The specially decorated train with five air-conditioned coaches will depict the poet’s life, songs, poems, paintings, novels and essays. “The train will travel from Himachal to Kanyakumari. Incidentally, he also travelled by trains,” said Banerjee, while flagging off the special train from Howrah station. Interestingly, the train will also showcase paintings of Suvaprassana and Jogen Chatterjee, two noted painters from Bengal.

Full report here Indian Express

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