It’s shaken up the literatti and most certainly the twitteratti — for iconic cricketer Sachin Tendulkar’s limited edition book (reportedly 10 of which are already pre-sold) of his autobiography — with his own bloodmixed into the paper pulp — got people into a vociferous mood yesterday.
Proceeds from the same will be going towards the sportsman’s charity to build a school. However, society still had plenty of opinions.
Publisher and writer Shobhaa De tweeted, "Sachin’s blood and saliva in an 852 pages book costing $75,000, weighing 37kg? Aaaargh! This blood edition OPUS sounds bloody awful, almost sick."
When asked if she felt this amounted to going to bizarre lengths to publish a book, she said, “In today’s highly competitive times — anything goes! It’s a publishing gimmick and a very unique one at that!! As a publisher myself, I may find it in bad taste, but since the whole thing is charity-driven — what a bloody coup!”
Full report here DNA
Related news
'Blood on book, bizzare but laudable act of charity by Sachin' NDTV.com
Biography contains Tendulkar's blood Yahoo! Eurosport UK
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