Devdutt Pattanaik is fighting passionately to bring the clarity of Indian mythology to corporate decision-making, says Gaurav Jain
He’s also fast reaching critical mass. He’s exhausted most Indian gods as themes for primers and maintained a steady torrent of articles in popular media. He was a speaker to the Jaipur Literature Festival this year and to TEDIndia last year. Now he’s published perhaps his most ambitious book yet — Jaya, a retelling of the entire Mahabharata in 350 lucid pages, where he blends several folk and regional variants of the epic into one linear narrative, alongside his line drawings. Each of the 108 short chapters begins with a mildly contrarian epigraph and ends with an engaging tippani (comment).
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