Wednesday, March 24, 2010

ACK Media looking to buy IBH

ACK Media, the owner of brands such as Amar Chitra Katha, Tinkle and Karadi Tales, is evaluating the prospect of buying out India Book House Pvt. Ltd (IBH), one of the oldest and largest distribution networks for books and other published material, in a deal that could create an integrated publishing and distribution company, one of the largest of its type in India.

“Yes, we are in the process of evaluating (it) so I would not like to make any detailed comment. However, we are going to be very aggressive about establishing an end-to-end content creation and distribution capability. The company is also going to focus on expanding its direct reach through online and subscriptions,” said Samir Patil, founder and chief executive of ACK Media, or Amar Chitra Katha Pvt. Ltd. Deepak Mirchandani, managing director and chief executive of IBH, declined to comment on the matter.

Much like consumer product companies or media conglomerates that tend to control their distribution channels, ACK Media is looking to consolidate at every level.

Full report here Mint

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